Indonesia’s government plans to provide incentives to industries that adopt the Nutri-Level labeling system, a classification method that evaluates food and beverage products based on sugar, salt, and fat content. The initiative is designed to encourage healthier consumption patterns while supporting businesses that align with national health objectives. Authorities aim to promote voluntary compliance during an initial transition period, making the policy more collaborative and industry-friendly.

Incentives may include faster licensing processes and added market appeal through “healthier product” recognition, which can attract more consumers. The policy will first be implemented in beverage products before gradually expanding to other categories. Overall, this approach highlights Indonesia’s commitment to improving public health while fostering a positive business environment that rewards responsible industry practices.
Source: https://en.tempo.co/read/2098349/indonesia-to-offer-incentives-for-industries-adopting-nutri-level-labels