Thursday, 07 December 2023 04:39

The Government Boosts the Export of Rendang and Spices to Europe

The Indonesian government, in partnership with the Indonesian Export Financing Agency (LPEI) and the West Sumatra Provincial Government, focuses on advancing Small and Medium Enterprises (UMKM), cooperatives, and export-oriented businesses in West Sumatra. Their objective encompasses strengthening the export potential of rendang (a local dish) and spices, pivotal specialties in the region. Governor Mahyeldi Ansharullah is optimistic about the Memorandum of Understanding (MoU), foreseeing its potential to rapidly boost West Sumatra's exports, thereby fortifying the regional economy. West Sumatra's cultural diversity offers ample opportunities for export-oriented industries, including a variety of cuisines, crafts, fashion items, and spices. Statistical data from the Central Statistics Agency (BPS) reveals that in October 2023, West Sumatra's exports totaled USD 193.53 million. Key export items encompassed Crude Palm Oil (CPO), chemical products, and rubber. Pakistan, India, and Bangladesh remained primary export destinations for West Sumatra, with market shares of 34.53%, 31.80%, and 9.71% respectively in Q2 2023.

The Ministry of Finance, represented by Syukriah HG, the Regional Head of the Directorate General of Treasury for West Sumatra, reasserted its commitment to bolster economic growth in the region. The MoU between LPEI and the West Sumatra Provincial Government aims to empower export-ready UMKM, intending to elevate numerous villages as substantial contributors to West Sumatra's export-driven economy. Chesna F. Anwar, LPEI's Director of Institutional Relations, highlighted West Sumatra's significant export potential, particularly in rendang, acknowledged globally as a delectable dish. For example, Bulgaria operates a satellite kitchen producing 30 tons of rendang monthly for distribution across multiple European nations. LPEI's initiatives, including the Coaching Program for New Exporters (CPNE), Devisa Village Program, and Marketing Handholding, aim to support West Sumatra's exporters by fostering sustainable export development and expanding market access. The collaboration of diverse stakeholders is crucial in establishing a robust foundation for export-oriented programs in West Sumatra, aiming to elevate the economy by establishing prosperous Devisa Villages.

Source: https://www.cnbcindonesia.com/news/20231205171524-4-494767/pemerintah-genjot-ekspor-rendang-sampai-rempah-ke-eropa

 

 

platinum sponsor panel

piaggio logovfs global banner

institution partner panel2 

embassy of italy logoinstituto italianoita logo

business partners panel2

emabssy indonesia rome  kadin indonesia logo  eibn logo  iccs ibai logo  aidc logo  appmi logo